Tuesday, January 12, 2010
JBI, Inc. Selects Western Creative for Pak-It Consumer Retail Launch
NIAGARA FALLS, Ontario, Jan. 12, 2010 (GLOBE NEWSWIRE) -- JBI,
Inc. (the "Company") (OTCBB:
JBII) announces that it has retained Western Creative for a
comprehensive brand-awareness and consumer retail campaign for the
Company's patented, eco-friendly line of Pak-It cleaning products.
Western Creative is an award-winning, full-service advertising
agency that specializes in media research and buying, Internet
advertising, creative research and development, and production.
Western Creative has assembled a team of some of its finest
creative marketing and advertising professionals to work on the
Pak-It campaign.
Western Creative is nationally recognized by industry
professionals as one of the premier ad agencies and has developed
the expertise to coordinate all forms of advertising, including
radio / TV, print, Internet, shopping networks, and news media, to
produce successful results for increasing brand-awareness and sales
dominance, both efficiently and cost-effectively. To learn more
about Western Creative, Inc. please visit http://www.westerncreative.com.
In anticipation of additional consumer demand for their products
as a result of the upcoming advertising campaign, JBI has been
upgrading its Pak-It production capability at their Philadelphia,
Pennsylvania-based factory. Western Creative also has offices in
Philadelphia.
"We feel that Western Creative is the perfect fit to assist us
in our Pak-It consumer launch," said John Bordynuik, CEO of JBI,
Inc. "We are very impressed by their creative professionalism,
media expertise, and cost-effective, results-oriented approach.
Western Creative will be handling production, launch of
infomercials, and the product retail packaging, as well as the
development of a sales website for the infomercial products. We
believe the green Pak-It line has huge revenue potential and look
forward to the campaign launch, currently scheduled to begin in
March, 2010."
About JBI, Inc.
JBI, Inc. is transitioning to become a global technology leader
whose purpose is to mine data from JBI's large information archive,
find under-productive entities to inject our superior proprietary
technologies into, and benefit from increased productivity and
profitability, beginning with Plastic2Oil. JBI has also acquired
the following operations:
JAVACO, Inc. ("Javaco") is part of the Supplier Diversity
Network, WBENC. JAVACO, Inc. currently distributes over 100 lines
of equipment from fiber optic transmitters to RF connectors. To
further enhance business in the United States, new distribution
lines are frequently being added including a line of home theater
and audio video products. Javaco will operate and manage the
Company's Plastic2Oil sites in Mexico.
Pak-It, LLC ("Pak-It"): Using the patented Pak-It(TM) delivery
system (liquid cleaner in a water soluble sachet) Pak-It can
deliver glass cleaner, disinfectant, multi-purpose, and many more
cleaning products (42 products currently) shipped in tiny packages
of condensed cleaner (inside a 'dry' 1 quart container). This
delivery method is "green" since it's fully biodegradable and saves
thousands of dollars in shipping. The user simply adds water to the
container without measuring or cutting the Pak-It. Large retailers
and many national Building Service Contractors already using the
product have documented significant cost savings from shipping,
training, inventory control and space.
Accordingly, our revenue sources presently include (i) income
from reading archived tapes (including microfiche) from clients
such as NASA, (ii) income from the recently acquired Javaco, Inc.,
(iii) income from the sale of Pak-It products, and a bulk chemical
facility which we realized beginning October 1, 2009, and (iv) from
the anticipated commencement of operations in the first quarter of
2010 with Plastic2Oil, a process and service that converts plastic
to fuel oil. For more information, please see http://www.jbiglobal.com and http://www.javacoinc.com and http://www.pakit.com/.
Forward-Looking Statements
This press release contains statements, which may constitute
"forward-looking statements" within the meaning of the Securities
Act of 1933 and the Securities Exchange Act of 1934, as amended by
the Private Securities Litigation Reform Act. The Private
Securities Litigation Reform Act of 1995 (PSLRA) implemented
several significant substantive changes affecting certain cases
brought under the federal securities laws, including changes
related to pleading, discovery, liability, class representation and
awards fees as of 1995. Those statements include statements
regarding the intent, belief or current expectations of JBI, Inc.,
and members of its management as well as the assumptions on which
such statements are based.
Prospective investors are cautioned that any such
forward-looking statements are not guarantees of future performance
and involve risks and uncertainties, and that actual results may
differ materially from those contemplated by such forward-looking
statements. The Company undertakes no obligation to update or
revise forward-looking statements to reflect changed assumptions,
the occurrence of unanticipated events or changes to future
operating results.
CONTACT: JBI, Inc.
John Bordynuik, President and CEO
john@johnbordynuik.com
Investor Relations
James Parker
+1 (916) 990-3667
jparker@jbiglobal.com